In addition to the Spring Festival in the Year of the Snake, the reporter recently visited a number of places and found that all kinds of non-heritage cultural and creative products with the theme of the Year of the Snake are hot in the market, which bring unique cultural experience for consumers.

In Handan City, Hebei Province, Hebei provincial non-heritage wood carving project drop flower hall wood carving inheritor Cui Jianjun will be the traditional craft and snake elements cleverly integrated, created a snake non-heritage wood carving language works ‘painting snake’ Fu ’, but also innovatively launched creative stationery, furniture and other cultural and creative derivatives.

Pictured are Handan artists in the selection of non-heritage woodcut cultural and creative products. (Xinhua News Agency reporter Wang Kun photo)

Handan citizen Li Yanchen, who is selecting non-heritage woodcut cultural and creative products, told reporters that these non-heritage woodcut products are very distinctive, in the box, the New Year's flavour of a thick, and as a gift to others is also very classy.

In December 2024, ‘Spring Festival - the social practice of the Chinese people to celebrate the traditional New Year’ was inscribed on the UNESCO Representative List of the Intangible Cultural Heritage of Humanity, which strongly stimulated the boom of the intangible cultural heritage. According to Cui, more than 2,600 pieces of non-heritage cultural and creative products for the Year of the Snake have been booked by the public and tourists after entering the Lunar New Year. ‘As a guardian of local traditional culture, I combine the Spring Festival of the Year of the Snake and local culture to create art, hoping to make Handan people's New Year's flavour stronger.’ He said.

Chinese Arts and Crafts Master Pang Yonghui makes Xiao He New Year porcelain. (Photo by wowers)

From daily necessities to works of art, the Year of the Snake is full of colourful non-heritage cultural and creative products. Among them, customised versions of fixed porcelain products have attracted the attention of high-end investors and collectors.

In Quyang County, Hebei Province, China Arts and Crafts Master, National Intangible Cultural Heritage Ding porcelain firing technology heritage project inheritor Pang Yonghui and Hebei Province Arts and Crafts Master Han Qingfang teamed up to create the Year of the Year of the Snake Chinese Zodiac Lunar New Year Porcelain ‘Shangfu Bottle’, the perfect blend of natural beauty and humanistic charm, reproducing the thousand years of glory and unique charm of the Song Dynasty official kiln porcelain.

Pang Yonghui said, this Chinese zodiac year-end porcelain national levy 66 pieces, has been sold more than 50 pieces. They draw their essence from the gourd culture inherited for thousands of years, and take the story of ‘Snake with Ganoderma’ as the source of inspiration for the decoration, with the windowed silver snake and scattered Ganoderma as the main pattern, which conveys the deep prayers of good fortune and longevity, and is full of blessings for friends and family.

Source: Xinhua News Agency