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Market to grow to $60bn?AI toy sales are booming!
2025-03-05 10:40:58
Is ‘innovative’ stationery really ‘stationery assassins’?
2025-02-28 10:59:23
Chinese and American netizens reconcile their accounts overnight, and the stationery makes foreigners very ‘defensive’.
2025-02-21 11:06:55
Orders for the first quarter are full, Beifa Group fights for the ‘good start’.
2025-02-14 10:11:16
Digging deeper into the elements of the national tide card tour animation to achieve the benefits of culture to the people
2025-02-08 13:55:17
Year of the Snake non-heritage cultural creations bring unique cultural experience
2025-02-08 13:47:56
Puzzle and character toymaker Bruco surges more than 80 per cent on first day of listing
2025-01-16 15:15:57
Montblanc International pays tribute to the intersection of tradition and modernity with the launch of a special collection for Chinese New Year 2025.
2025-01-10 10:07:03
The cultural creations that fire out of the ring in 2024
2025-01-03 09:11:13
Another year of fireworks! the ice world of cultural and creative hot “out of the circle”
2024-12-27 10:31:30
Japan's toy market bucks the trend, adults become the new power of consumption
2024-12-20 10:25:06
What is the “traffic code” to make cultural creation colorful and “out of the circle”?
2024-12-13 16:29:16
Plasticisers over the limit! These racquets, jump ropes and other sporting goods have been exposed
2024-12-06 16:03:39
Toys are on the next level! It sells ‘emotional value.’
2024-11-22 15:13:34
Erasers are also a safety hazard? This eraser exceeds the plasticiser limit by 340 times.
2024-11-15 15:19:18
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Market to grow to $60bn?AI toy sales are booming!
DeepSeek brought fire to the AI consumer market, after the Spring Festival this year, the toy market is quietly set off a wave of intelligence, AI toys continue to emerge. Compared with traditional toys, the sales of AI toys on major e-commerce platforms are booming.China's AI toy market will be better next yearIn Shenzhen, Guangdong Province, the staff of a technology company is live sales of AI toys, the head of the company told reporters that with the help of online sales channels, this year, they produced AI toys sales achieved rapid growth.Shenzhen, an innovative technology limited company responsible for the peak said: ‘We one day, AI toys almost completed 520,000 yuan live turnover amount. From January this year, sales have doubled compared to December last year.’AI toys not only online sales momentum is exceptionally hot, offline toy showrooms also ushered in new sales opportunities. In a toy showroom in Shantou, Guangdong Province, the reporter met Shu Da, a buyer from overseas, who revealed to the reporter that they were looking for toys with AI functions.Shu Da said, ‘I think now the world is turning to artificial intelligence, in China AI toy market will be better next year.’The growing market demand makes China's AI toys continue to maintain a rapid development trend. Data from an e-commerce platform shows that the AI early education toy market has shown explosive growth. Innovative research and development for the audience of children aged 3 to 6 years old, AI technology in January this year led to a six-fold increase in product sales chain. Another e-commerce platform data show that on the supply side, there are more than a hundred merchants actively layout related products, is expected to emerge in May to June this year, a large number of diversified products for consumers to choose.Chen Liang, executive vice president of the Chenghai Toy Association in Shantou, Guangdong, said, ‘This windfall should be this year, or the next one or two years will continue to expand, especially the technology, algorithms, models, including the emergence of DeepSeek more and more mature, to help the expansion of the entire toy industry.’Relevant data show that the AI toys market has reached $18.1 billion in 2024, and the global market size in this field is expected to grow to $60 billion by 2033, with the Asian market dominating.AI toys hot drive toy companies orders climbedChina's Guangdong region has a perfect toy manufacturing industry chain, covering all aspects from raw material procurement to product assembly. With the AI toys on sale, the orders of toy enterprises in Guangdong have also shown explosive growth.In a toy enterprise in Chenghai District, Shantou, Guangdong Province, engineers are doing debugging on a batch of robots with beautiful faces. These robots perform with lifelike dance, and cooperate with each other so well that they are even able to dance the traditional English song and dance. This year, the toy industry ushered in the ‘AI trend’, expanding a new vision for industrial upgrading.Chen Ruifeng, president of Shantou Interactive Technology Co., Ltd, said: ‘Now that this wave of market has come, we all specify that we must use DeepSeek, because of its logic and depth of thinking, can be said to be clearer and more concise. Until now, we basically some (AI toys) intention orders have been hundreds of k (hundreds of thousands).’AI toys after accessing DeepSeek's big models have injected an unprecedented interactive experience into the toy industry. Industry insiders point out that such AI toys can not only understand children's speech, but also learn and adapt intelligently according to their responses, thus providing personalised interactive services.Shantou, Guangdong, a smart technology limited company deputy general manager Li Weiqun said: ‘access to the intelligent AI voice this piece, now just is a wind mouth, so more popular with the majority of consumers. Domestic orders we are now doing has been one or two million units, foreign several major U.S. supermarkets, is now talking about the intention to cooperate, has been in the stage of (product) sampling.’Not only Chenghai, Shantou, Guangdong, toy companies received a large number of AI orders, in Dongguan, Guangdong, there are also many tide play enterprises have ventured into the field of AI toys.Dongguan, Guangdong, a tide play company responsible for Zhang Ting told reporters: ‘The previous tide play is solid, now we attach it to the soul, at present we have increased the AI of this plush products, at present it is expected to have been ordered out of the 2 million.’Source: CCTV News
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Is ‘innovative’ stationery really ‘stationery assassins’?
The start of the school year is approaching, stationery has become the immediate needs of many families. Reporters recently visited the stationery and teaching aids sales have increased, but the market has also appeared some ‘chaos’, such as the netizens jokingly referred to as ‘stationery assassin’ stationery price opacity, the phenomenon of false high. Some other stationery merchants selling ‘innovative’ stationery under the banner of assisted learning is not practical. Tips for students and parents, stationery according to need to buy, do not impulse spending.Stationery? Toys?In the city's major stationery shops and wholesale markets reporter saw, commonly used by primary and secondary school students, pen and paper, stationery bags, bags, etc. have recently been placed in the most conspicuous position, and the shop to select the goods of the students and parents is also a steady stream. Hexi District, a stationery shop operator told reporters, compared to the New Year before, the shop traffic has more than doubled, compared with last week, there is also a 40% increase in the price of a single unit of mostly more than 100 yuan. ‘Immediately after the start of the school year, are in a hurry, buy more.’ The above operator said, ‘Some fresh stationery, above the pattern, or shape with a sense of design, sell well.’Reporter visited found that many stationery into the animation, national tide and other fashion elements, and some imitation of the concept of blind box, a series of multiple styles encapsulated in the same box for sale, in some stationery shops, the reporter saw some of the stationery with the function of toys, for example, a price of 39 yuan of the gun erasers, each bag contains six pieces of erasers, are all various types of gun shapes, but each piece of only 5-6cm long, ‘the muzzle’, ‘the gun’, ‘the gun’, ‘the muzzle’, ‘the gun’, ‘the gun’, ‘the gun’, ‘the gun’, ‘the gun’, ‘the gun’. ‘muzzle’ at the diameter is only a few millimetres, as an eraser is “not good”; and another pencil can be split into a section of 2cm or so of the small section, and inserted into different shapes, more like a collage of toys that can write.‘Stationery assassin’ attackIn addition to the trend of toys, stationery also appeared in the high-end trend, especially some of the integration of the IP or blind box elements of stationery is ‘expensive’. In a shopping centre of a stationery shop reporter saw, a girl favorite animation IP theme 30 pages B5 notebook, priced at 19.9 yuan, the same series of stationery box price is reached 79 to 99 yuan. Reporter in the shopping platform search found that high-priced stationery is not uncommon, for example, a well-known Japanese IP co-branded neutral pen single price of 144 yuan; and another signing pen blind box full set of 4, priced at 139.9 yuan, equivalent to the price of a single to reach about 35 yuan.Due to the stationery category is complicated, some private stationery shops will not be every item of goods are clearly marked price, in the case of more consumers, shopkeepers may not be able to answer every question about the price in a timely manner. At the same time, many consumers hold ‘stationery can be how much money’ idea, in the purchase of goods prices are not carefully verified, so in the checkout encountered an unexpected financial burden, recently Mr Li encountered such a ‘stationery assassin’. . ‘We followed the teacher's request to buy some B3, B5 of the book and some markers, red pen, probably more than ten books, seven or eight pens like, checkout spent more than 200 yuan.’ Mr Li said, ‘Because it is some commonly used stationery, I did not think much about it, did not pay attention to the price.’Odd stationery frequently‘Haven't prepared a mistake printer for your child yet? Then you are not a qualified mother ......’ in the network sales platform, similar words have been commonplace, and on the eve of the school year, all kinds of “strange” stationery into the eyes of consumers.The above mentioned wrong question printer is a camera and thermal printer, the working principle is to shoot the content of the paper, and then thermal printing on a blank sticker, the seller more than ‘wrong collection of artifacts,’ ‘learning essential assistant’ and so on as the slogan of the sales promotion, priced at tens to hundreds of dollars. Prices range from dozens to hundreds of yuan.The reporter searched and found that, like this ‘innovative’ stationery there are many. A ‘notes static paste’ is designed to the same size as the textbook, claiming that all the knowledge points of the notes are printed on the static paste, as long as the product is adsorbed in the book can be controlled to learn, eliminating the need to take notes time, but also to avoid the notes do not remember the full impact of the results. More ‘strange’ is that there are merchants selling a kind of paper, each printed on the student textbook on the poem, from the video, the product is beautifully printed, in addition to poetry is also accompanied by flowers and plants as a decorative.The city has many years of front-line teaching experience Chen teacher tips parents, students' stationery mainly look at the practicality, to avoid the function is too complex or appearance is too beautiful, but may affect the attention of students. ‘Like note-taking, summarise the wrong questions, this is the process of exercising students' learning ability, should not rely too much on stationery as a substitute, some useless things to school is even more can not bring then not bring.’ Chen said, ‘when choosing stationery is also best to choose simple, comfortable. For example, some good-looking pen, the weight is unreasonable or too thick or too thin, all affect the students writing, the loss is not worth it.’Source: Tonight News
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Chinese and American netizens reconcile their accounts overnight, and the stationery makes foreigners very ‘defensive’.
American netizens stationed in Xiaohongshu has been some days, with the deepening of exchanges, the two sides of the netizens overnight to the bill. Do not compare do not know, a than finished, the Americans broke the defence.Blogger @Scarlett Scarlett, in the video, compared the difference in stationery between going to school in China and the United States.We have a wide variety of stationery, a wide range of stationery, shopping stationery shops is a very enjoyable thing to relax and decompress, and even reached the gorilla down hobby.She recently bought the Morning Glory Stationery Push Action Highlighters and the Far North Realm range of neutral pens, which she loves both for their use of Receptor and their unique design.At only $2 for 4, the quality/price ratio is very high. 20 USD is a lot of super rich and fun stationery.It's no wonder that foreign friends have been asking for the link, and even a German friend said she'd fly over to buy them.Even for small stationery like sticky notes, domestic stationery brands are designing them with care.Blogger @ Jerry Chang lived in the United States for 10 years, in his eyes, the United States stationery can not even meet the attributes of the ‘tool’, take the convenience stickers, their design is simple, no sense of aesthetics, but also always off;After returning to China, he found that all aspects of the domestic morning glory stationery to throw off the United States Wen a street.He recently bought cat cat convenience stickers, beautiful and practical, raising cat star people really can not resist, every time you use it is too healing, comment area foreigners expressed strong support!American handbook netizen @ Voiletblu28's post also attracted countless netizens across the country who have a common hobby.No wonder many international students say outright that every time they go to school abroad, they have to bring a lot of domestic stationery over, not only for their own use, but also for their friends abroad.It's really not an exaggeration at all.I watched a video last autumn in which German student @十七岁天才中单 spouted off about how expensive German stationery was, and that was the first time I grasped that the gap between Chinese and foreign stationery was so exaggerated.A handful of neutral pens sells for 2 euros (about $15), and the student spends 30 euros (about $234) a month on stationery. When he introduced the Morning Glory stationery pens he brought over from China to his classmates, it instantly led to a rush to buy them.Not only are they colourful and beautifully designed, but they also write smoothly, and the faint cinnamon aroma they emit makes them even more desirable to girls. The price is only 1/3 or even 1/4 of the price of foreign stationery, the quality and price ratio is absolute.The light of our national products, also counted early out of the country into the world.Chinese text has triggered an onslaught of foreigners this time around, apparently not debuting on the product.In a lunch video posted by @UncleJohnUncle John, many foreigners expressed their concerns about the environmental issues caused by reserving boxes.In the latest video, Uncle Wang responded to the matter, telling them that the takeaway cutlery is all biodegradable and environmentally friendly.He also uses Morning Glory's biodegradable pens as an example, telling them that not only the Chinese people, but even Chinese stationery companies are concerned about environmental protection.For example, Morning Glory Stationery, they recently launched a PLA biodegradable unisex pen with a casing made from biomass materials such as corn, which does not cause environmental pollution compared to many plastic-cased pens, and costs only 5 yuan RMB.The price is friendly and certainly helps more people to use it, as well as helping more Chinese students to become more environmentally aware and actively involved in protecting the environment.In the comments section of this video, once again, we see the disparity between the Chinese and foreign worlds.Some Americans say that they have never seen a recoverable pen.Some say that in the United States, concern for the environment is a status symbol, and things related to environmental protection are very precious.Foreigners treat environmental protection as a business, while Chinese people carve environmental awareness into their daily lives.The treasures around us are moving into the world.This great reconciliation between Chinese and American stationery has made many foreigners get to know Chinese stationery and admire it from the bottom of their hearts.As a matter of fact, this national stationery brand, which grows up with every Chinese, has been out of the loop overseas many times and won the pride of our national brand.Through this China-US reconciliation, it makes us realise that treasures are all around us!Those everyday things that we take for granted have attracted the envious gazes of others; those Chinese treasure brands, like the ones that accompanied us when we were growing up, have now reached the next level, and are constantly storming out of the country to become our pride.
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Orders for the first quarter are full, Beifa Group fights for the ‘good start’.
At the beginning of a new year, everything is renewed! Beifa Group celebrated the opening of the year 2025 with a high attitude, and laid a solid foundation for this year's development. in January, the group's spring orders increased by 20% year-on-year, a good headline for the achievement of the full-year goal, this eye-catching scorecard, attributed to all the Beifa people's hard work and thanksgiving efforts, and more earnestly the majority of customers and partners of the trust and support.During the Spring Festival, when everyone is still immersed in the joy of the festival, Beifa Group's business team has gone to Germany to participate in the world's largest all-category cultural exhibition - armed all-category cultural exhibition. In this exhibition, Beifa showed up with hundreds of innovative products and demonstrated the charm and strength of Made in China to global customers.New year, new journey. Beifa Group will continue to adhere to the innovation-driven, quality-first concept of development, and constantly improve the competitiveness of products and brand influence, to give back to customers with better products and services, and work hard to achieve the universal goal!Source: Befa Group
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Digging deeper into the elements of the national tide card tour animation to achieve the benefits of culture to the people
In the era of globalisation and multiculturalism, the humanistic economy is becoming increasingly important and has become the core driving force for economic and social development. As the producer of Ultraman supporting, Card game animation in the field of cultural creativity, always implement the ‘cultural leadership, benefit the people, industry revitalisation’ concept, vigorously promote the close integration of cultural creativity and the economy and high-quality development, for economic and social progress, to add bricks and mortar, and comprehensively meet the needs of the general masses of the public.The national tide is not a simple stack of cultural symbols or product packaging, but the product of the deep integration of culture and economy, and the intersection of national industry and the trend of the times. Ottoman card tour as a leader in the field of national tide, is shouldering the responsibility of promoting benign interaction between culture and economy, high-quality development, with culture as the wing, riding the wind of the national tide, for the economy and society as a whole to prosper the power to satisfy the masses of the people, the multifaceted needs.Card Game Animation knows this well, and actively explores and carries forward the excellent traditional Chinese culture, integrates the traditional cultural elements into the product design and procurement, so that the traditional culture appears in front of the public in a richer and more interesting form of expression, especially by the majority of young people's favourite. In this way, the card tour animation not only let the traditional culture new vitality and vitality, but also in the subtle cultural enlightenment and education of young people, guiding them to know and identify with the traditional Chinese culture, and enhance cultural self-confidence. At the same time, Ultraman card tour producers also focus on innovation, and constantly explore the combination of traditional culture and modern aesthetics, launch a series of contemporary and innovative national tide products to meet the needs of different consumers, so that traditional culture in the modern society blossomed into a more brilliant light.With the improvement of people's living standards, the demand for spiritual and cultural life is eager to grow, showing colourful, multi-level and multi-faceted characteristics. Card Tour Animation always adheres to the people-centred development concept and provides consumers with high-quality national tide cultural products and services. From exquisite interactive experience design to rich and creative cultural and creative peripherals, from online interaction to offline theme activities, Card Tour constantly enriches the variety and form of products and services to meet the needs of people of different ages, interests and consumption levels. At the same time, Card Tour also actively expand market channels, so that the national tide of cultural products into the tens of thousands of households, so that more people can easily access to the national tide of culture, enjoy the fun and beauty of culture, and truly realise the benefits of culture to the people.The rise of national tide culture has injected new impetus and opportunity for economic development. By deeply excavating and innovating the elements of national tide, Card Tour has achieved its own rapid growth and stimulated the prosperity of related industries. Since the procurement of raw materials, product manufacturing to sales, logistics commodities and animation sales, Card Tour has established a complete national tide industry chain value growth, opening up space for small and medium-sized enterprises, promoting employment and economic growth In addition, Card Tour is also committed to the intermingling of cultural and creative with tourism, education, science and technology, and many other industries, highlighting China's national tide of cultural dynamics, and stimulating a new impetus for the high-quality development of the economy and innovative Factor. On the international stage, Card Tour's national tide products are also widely loved, becoming a powerful tool for spreading and displaying Chinese culture, improving the world influence of Chinese culture and helping Chinese culture go global.Source: Qilu One Point
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Year of the Snake non-heritage cultural creations bring unique cultural experience
In addition to the Spring Festival in the Year of the Snake, the reporter recently visited a number of places and found that all kinds of non-heritage cultural and creative products with the theme of the Year of the Snake are hot in the market, which bring unique cultural experience for consumers.In Handan City, Hebei Province, Hebei provincial non-heritage wood carving project drop flower hall wood carving inheritor Cui Jianjun will be the traditional craft and snake elements cleverly integrated, created a snake non-heritage wood carving language works ‘painting snake’ Fu ’, but also innovatively launched creative stationery, furniture and other cultural and creative derivatives.Pictured are Handan artists in the selection of non-heritage woodcut cultural and creative products. (Xinhua News Agency reporter Wang Kun photo)Handan citizen Li Yanchen, who is selecting non-heritage woodcut cultural and creative products, told reporters that these non-heritage woodcut products are very distinctive, in the box, the New Year's flavour of a thick, and as a gift to others is also very classy.In December 2024, ‘Spring Festival - the social practice of the Chinese people to celebrate the traditional New Year’ was inscribed on the UNESCO Representative List of the Intangible Cultural Heritage of Humanity, which strongly stimulated the boom of the intangible cultural heritage. According to Cui, more than 2,600 pieces of non-heritage cultural and creative products for the Year of the Snake have been booked by the public and tourists after entering the Lunar New Year. ‘As a guardian of local traditional culture, I combine the Spring Festival of the Year of the Snake and local culture to create art, hoping to make Handan people's New Year's flavour stronger.’ He said.Chinese Arts and Crafts Master Pang Yonghui makes Xiao He New Year porcelain. (Photo by wowers)From daily necessities to works of art, the Year of the Snake is full of colourful non-heritage cultural and creative products. Among them, customised versions of fixed porcelain products have attracted the attention of high-end investors and collectors.In Quyang County, Hebei Province, China Arts and Crafts Master, National Intangible Cultural Heritage Ding porcelain firing technology heritage project inheritor Pang Yonghui and Hebei Province Arts and Crafts Master Han Qingfang teamed up to create the Year of the Year of the Snake Chinese Zodiac Lunar New Year Porcelain ‘Shangfu Bottle’, the perfect blend of natural beauty and humanistic charm, reproducing the thousand years of glory and unique charm of the Song Dynasty official kiln porcelain.Pang Yonghui said, this Chinese zodiac year-end porcelain national levy 66 pieces, has been sold more than 50 pieces. They draw their essence from the gourd culture inherited for thousands of years, and take the story of ‘Snake with Ganoderma’ as the source of inspiration for the decoration, with the windowed silver snake and scattered Ganoderma as the main pattern, which conveys the deep prayers of good fortune and longevity, and is full of blessings for friends and family.Source: Xinhua News Agency
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Puzzle and character toymaker Bruco surges more than 80 per cent on first day of listing
January 10 news, the building block character toys Bruco first day of listing high open 81.61%, now up 73.32%, at 104.6 Hong Kong dollars, turnover of 1.574 billion Hong Kong dollars, the total market value of 25.258 billion Hong Kong dollars. The stock priced the IPO at HK$60.35, which is the upper limit of the share price pricing.During the public offering stage, Brewer was able to secure 5,999.96 times subscription, and the final number of offer shares in the public offering after reallocation was 12,060,300 shares, representing approximately 43.5 per cent of the total number of offer shares. A total of 126,841 valid applications were received and 40,201 applications were processed, representing an approximate percentage of 10% of the total number of applications for one allotment of H Shares.In addition, Brocade was 38.6 times subscribed during the International Placing, and the final number of International Offer Shares after taking into account the full exercise of the Offer Size Adjustment Option and reallocation was 15,678,000 Shares, which is equivalent to 56.5 per cent. of the total number of Offer Shares.Established in 2014, Bruker focuses on the design, research and development and sales of character toys, and owns two original IPs, ‘Bruker’ and ‘Heroes Unlimited’, and has acquired more than 50 globally renowned IPs, including Ultraman, Transformers, Marvel heroes, Naruto and Batman. At the same time, the company has obtained non-exclusive licences for more than 50 world-renowned IPs including Ultraman, Transformers, Marvel heroes and Naruto. According to Frost & Sullivan's report, Brocade is now the largest character-based toy company in China and the third largest in the world, and ranks among the fastest-growing large-scale toy companies in the world.Source: Market News
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Montblanc International pays tribute to the intersection of tradition and modernity with the launch of a special collection for Chinese New Year 2025.
As 2025 approaches the Year of the Snake on the B-Si lunar calendar, luxury brand Montblanc celebrates this momentous occasion with a special collection that combines oriental aesthetics with contemporary design. The collection, which includes writing instruments, leather goods, watches and headphones, is designed to inspire people to write their own mark on life in the new year.Writing Instruments: Elegance and Tradition in the Jin Zhu Ya Yun CollectionOne of the rare pieces of elegance is the “Taipan Huaxia Hanmo Series Golden Bamboo Elegant Rhythm Special Edition Writing Instrument”. It blends the natural flavor of bamboo with the luxury of gold, signifying the good fortune that the new year brings. The writing instrument features a hand-carved 18K gold three-dimensional calligraphy nib, which has undergone 35 fine carving processes. The nib is designed at a 45-degree angle, which is perfectly suited to the writing characteristics of oriental characters, whether it is a sketch design or traditional calligraphy, it can be easily handled.In terms of writing experience, the width of the stroke can be varied at different angles to achieve interesting writing effects. In addition, the series offers a wide selection of classic Montblanc M-tip pens and signature pens to meet the needs of different users. Inspired by the verdant color of traditional Chinese celadon, the writing instrument's body features a gradient translucent emerald green lacquer that is as warm as jade, making it a delight to hold in one's hand.Leather and watches: a combination of heritage and innovationIn response to the launch of the writing instrument, Montblanc also launched the “Style 3.0 Special Edition Leather Goods in Jade Green” at the same time. With emerald green as the main color, this series continues the classic print design and introduces a variety of convenient leather pencil bags to ensure that users can carry their writing instruments with ease. In addition, some shoulder bag styles support personalization, offering a wide range of color and texture options to showcase unique personalities.Montblanc's New Year's collection represents respect for traditional culture, skillfully combining classic elements with modern design, showing the brand's concern for users' emotions. Every detail contains blessings for the New Year, encouraging people to write their own chapter of life in this new beginning. In this New Year festival of great expansion, Montblanc hopes to welcome the Year of the Snake B Si together with users, leaving a more profound and beautiful record.Here, we also call on consumers to pay attention to the stories behind the products while pursuing a better life, and cherish every item created with heart. This series of works by Montblanc is undoubtedly a tribute to traditional culture and a fusion of contemporary design concepts, which deserves to be explored and experienced by everyone who loves life.
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The cultural creations that fire out of the ring in 2024
Wake up at 6 o'clock in front of the museum in a long line to “grab” the refrigerator stickers, waiting for the “spicy hot pot” from the plush pot “seasoning” out of the pot, holding the “pass” stamp to unlock the hidden eggs. Pass ultimatum” stamp card to unlock the hidden eggs ......2024 year, cultural and creative products in a variety of poses pop-up frequently, and has repeatedly become a hot topic on the network.What are the cultural creations that have become popular? What are the “secrets” behind the cultural and creative circles? How many more possibilities are waiting to be unlocked?More and more exquisite refrigerator stickers on the “C” positionThe year 2024 is the year of the cultural creation refrigerator sticker explosion. From the National Museum of China's “crown” phoenix crown refrigerator stickers, to the Beijing Museum of Ancient Architecture's Tiangong Algae Wells refrigerator stickers, Hangzhou Museum of Art's “blush small broken cups”, and then to the “Black Myth: Wukong”, “Quicksand” refrigerator stickers. “Quicksand refrigerator stickers ...... refrigerator stickers from inconspicuous souvenirs, advanced into the new “top stream”. In a social platform, the refrigerator sticker related notes have been released more than 3 million, “sunshine my refrigerator sticker” topic of views up to 410 million times.Pictured is the AR metal phoenix crown refrigerator sticker (Photo courtesy of National Museum of China)The National Museum of China's star cultural relic “Nine Dragons and Nine Phoenixes Crown” as the prototype of the phoenix crown refrigerator stickers, due to the exquisite design and high degree of reproduction, once launched has become a phenomenal product. As of November 27, 2024, “wooden phoenix crown refrigerator stickers” “AR metal phoenix crown refrigerator stickers” two products have sold more than 530,000 pieces.Equally exquisite is known as the “ceiling in the ceiling” - Beijing Ancient Architecture Museum of the Tiangong Algae Well refrigerator stickers, the refrigerator stickers have five layers, each layer can be separated, highly restored to the Tiangong Algae Well exquisite structure, the bottom layer is also specially designed for the luminescent Effect, the sunlight irradiation light flickering, like the vast sea of stars in the night sky, showing the aesthetic purpose of “can get the four seasons scene, can hold the sun, moon and stars”. “Chinese aesthetics” pull full, ‘a sticker hard to find’ is not unexpected.“Refrigerator stickers are getting more and more 'rolled', most of them used to be resin, and now the process is getting more and more complicated.” China National Geographic - Chinese heritage operations director Lin Shaobo said that in the future, people will be more rational in choosing cultural creations, pay more attention to the boutique, which requires practitioners must create boutique.Shadow green glaze red high-footed cup refrigerator stickers (Hangzhou Museum)Based on the Hangzhou Museum's treasure “shadow green glaze red high-footed cup” as the prototype of the “blush small broken cup” is also “a cup hard to find”. “The 'Little Broken Cup' refrigerator stickers are all hand-colored.” Qin Fei, general manager of Hangzhou Gongbo Cultural Creative Co., Ltd. said that the refrigerator stickers have the characteristics of portability, affordability, and commemorative significance, “It is not only a refrigerator sticker, but also a miniature cultural artwork, which meets the needs of people's appreciation of the details of cultural relics and collection.”Image source: Xiaohongshu @ KonoeRefrigerator stickers also meet some consumers “collection desire”, some people even use the refrigerator stickers will be five thousand years of Chinese history moved home. Netizen Konoe in accordance with the Neolithic, Xia, Shang and Zhou, Qin and Han dynasties of ancient China will be the museum of cultural relics refrigerator stickers divided into categories. Netizens commented that “this is simply a refrigerator sticker Wenchuang Fengshen list!” “As long as a board, can make me fall in love with Chinese culture!”“Fluffy wind” by emotional value swept the country“Hello, would you like a piece of Dongpo Pork? Look at this meat, it's stewed with a lot of flavor, (taste the soup) it's a bit bland, (add soy sauce, add salt, taste again) this time it's right, do you want to taste it? I can't tell you the secret recipe, go back and eat it while it's hot.” On December 26, 2024, in the interactive area of the “RuXian丨YiMaoSuShi Exhibition”, a staff member dressed in Song Dynasty costume was making Dongpo Pork according to the customer's request. The staff, dressed in Song Dynasty costumes, were earnestly making “Dongpo Pork” according to customers' requests. The whole set of flowing, non-physical performances requires a strong sense of interaction and conviction between the buyer and the seller.Photo by Ding Zishuo, Xinhua2024, this looks a little childish no physical form of performance popular nationwide, and it is inseparable from the plush cultural creation set off a new storm in the market. The first out of the circle is the summer of Gansu Provincial Museum launched hot and spicy plush products, with its “house style” interactive experience, quickly fire the whole network and spread. Xi'an “velvet buns”, Xinjiang naan bread, Suzhou “crab yellow”, Hangzhou onion braised, Tianjin pancake 馃zi, Beijing Taoxiangcun pastry, Fuzhou Buddha jumped over the wall and other plush products blossomed everywhere. On social media platforms, #Chinese people have their own jellycat # #everything can be plush # has become a hot topic.Sense of technology “powder” young peopleIn the subway station, pull out a “jade seal” stamp into the station; in the bus, holding a piece of “handle meat” swipe card ride ......2024, all over the country's cultural and creative transportation card, in the creative and technological support, loved by young groups. Creative and technological support, loved by young groups.Ms. Wang, who purchased the “persimmon persimmon Ruyi” NFC creative transportation card launched by Chang'an Tong, said, “Seeing this persimmon shaped transportation card, instantly attracted, and it feels like taking it to the car has become more interesting.” This Lintong fire crystal persimmons and rich plate persimmons as the prototype of the cultural and creative card, not only high value, but also in more than 330 cities across the country with the “Transportation Connection” logo of the bus, subway, ferries and other public transportation, practicality, fun both.“Digital cultural and creative products initially in the digital collection, virtual clothing, virtual space and other areas more, to now, technology and physical products combined more and more common.” Xiao Yifei, director of the scenic spot branch of the All-Union Tourism Chamber of Commerce, said.In addition, AR interaction and naked-eye 3D are also widely used in products such as refrigerator stickers around the world, which are highly sought after by tourists. For example, the four seasons refrigerator stickers launched by Temple of Heaven Park are quite stunning. College student Xiao Li said, “This refrigerator sticker is too interesting, by scanning the interactive code can see the three-dimensional Hall of Prayer for the New Year, and feel that they and history and culture is one step closer.” Temple of Heaven Park recently launched the “winter echo” refrigerator stickers, WeChat scanning the interactive code on the package, the Hall of Prayers in the snow immediately in front of us.Temple of Heaven “Winter Echo” Fridge Sticker“Technology integration, empowerment of various industries is the general trend, but relatively speaking, the digital cultural creation because of the need for technology and innovation threshold is relatively high, the initial development of the capital invested in the long time, so with the cultural creation of other segments than the development of relatively slow.” Xiao Yi Fei said.Source: Xinhua
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Another year of fireworks! the ice world of cultural and creative hot “out of the circle”
It's not a perfect trip if you don't bring some local gifts. This winter, the twenty-sixth Harbin Ice World bloomed, in addition to those ingenious ice building landscape, colorful cultural and creative products have become a major highlight.As the current ice world mascot, “ice ice” “snow snow” this winter out of the limelight. “Ice ice” ‘snow snow’ IP image music small wind lamp to ‘ice ice’ ‘snow snow’ IP image as the design Inspired by the “Ice” and “Snow” IP images, it is available in blue and pink colors and contains snowflake sequins. When the music is playing, the music curls up and the winter atmosphere is instantly filled. The top also comes with a carrying ring, which can be used as a photo prop to make the photos more vivid and interesting.Fantasy crystal lamp ornament has “salt and sweet” dual style, during the day as a magnificent frozen fantasy city, exudes a quiet and mysterious atmosphere; night lighting, but also transformed into an infinite and gentle sleep accompanied by the night light, illuminating the visitor's dream. The internal Ferris wheel shape and small sequins reflect each other, as if people are in a frozen fairy tale world. Owning it is like bringing this dream back home.For visitors who love strings, the Ancient Glaze Strings series is definitely not to be missed. It is themed with powder makeup, jade tree and branches, six out of the flying flowers, ice and jade, etc. With accessories of Harbin Ice and Snow World elements, it is highly memorable. For car enthusiasts, the Ice Crystal Snowflake Circle and the Rotating Ferris Wheel are two car hangings that definitely catch the eye.Source: Harbin News
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Eight Fun Facts about Chinese New Year That You Should Know
Chinese New Year, is the happiest holiday season in China and is full of fun activities. People seem to compete with each other in doing New Year shopping, decorating their own houses, and preparing plenty of festival food. During the half-month celebration, there is much interesting trivia and we select the top 8 fun facts that may inspire you.1. Every year is represented by a zodiac animal.Chinese zodiac, also called Shengxiao (生肖), is like the western zodiac in some ways. One of the fun facts about Chinese New Year is that every year is represented by a zodiac animal and it is for the entire year. Chinese zodiacs are based on a 12-year cycle and there are 12 zodiacs in total, which include Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, and Pig.In Chinese culture, the zodiacs play an important role and they are closely related to people’s characteristics, careers, health, and love relationship. At present, people are more likely to regard the zodiac animal as a kind of mascot, which can bring good fortune in the New Year.2. Hide a lucky coin inside a dumplingEating dumplings is one of the most typical customs on New Year's Eve, especially for people in northern China. All the family members reuniting together to have a dumpling feast is undoubtedly one of the happiest things of the day.An interesting fact is that people will hide a lucky coin or several coins in the process of making dumplings. The coin represents luck and wealth. When eating dumplings, the person who gets the dumplings with lucky coins is believed to get the best luck the next year.3.  “Fu” character posted upside downThe Chinese character “Fu” (福) appears on different occasions very frequently during the Chinese New Year and it is always written on a piece of red diamond-shaped paper. “Fu” means good fortune in Chinese. Before the Chinese New Year, every family posts the “Fu” on the doors, windows, or walls. If you look carefully, you can find a fun fact that most of the “Fu” are posted upside down. That’s because in Chinese, the words “upside down” and “come” have the same pronunciation. Pasting the “Fu” upside down means that good fortune is coming.4. Six million people send digital red envelopes.Another traditional custom in Chinese New Year is the red envelopes, with lucky money inside, which are normally sent by elders to the young generation. The red envelopes represent happiness and good luck. In recent years, with the development of the internet and the popularization of Ali pay and WeChat Pay, people are more likely to send digital red envelopes and this is an activity prevalent among all people.There have been more than 688 million people sending digital red envelopes to express blessings and wishes in the Chinese New Year of 2022 and undoubtedly there are more people joining this in 2023.5. No sweeping on Chinese New Year's DayThis is an interesting fact about Chinese New Year – all the sweeping and cleaning have to be finished before New Year’s Eve and it is not allowed to sweep on New Year’s Day. According to the old saying, if you sweep on that day, it means you just sweep wealth and good fortune out of the house.In different areas of China, the customs are a little different. In some places, people will not sweep until the fourth day of the New Year for keeping good fortune in the house.6. See off and welcome the Kitchen GodAccording to Chinese legend, the Kitchen God will visit the Jade Emperor, the ruler of Heaven, to report the daily affairs of families on the 23rd day of the 12th lunar month. For having a better report, people always sacrifice candy and cakes to the Kitchen God. What’s more, sometimes people will paste the syrup on the mouth of the Kitchen God so that he cannot say any bad words about the families.The time to welcome the Kitchen God is on the 4th day of the 1st lunar month and every family just changes a new painting of Kitchen God and prepares some sacrificial offerings.7. Welcome the God of Wealth on the 5th day of the New YearAs one of the most important gods in China, the God of Wealth is widely loved by the public. On the basis of folk legend, the fifth day of the New Year is the birthday of the God of Wealth. In order to celebrate it, people always prepare a big dinner and sacrifice fruits and fish on the previous night. The fish in Chinese means “Yu”, which is associated with lucky things: a prosperous life and abundance. After 0:00, people will set off firecrackers and light fireworks to welcome the God of Wealth. In some areas, it will be arranged in the early morning of the fifth day.8. The festival originated from fighting against a monster.One of the most interesting facts about the Chinese New Year is the origin story of the festival. It was said to be about a fierce monster called “Nian”, who would appear every 365 days or 366 days to eat humans.As time went by, people found that the monster always came at night and was afraid of the red and the sound of the firecrackers. So from then on, people began to drive away the monster by setting off firecrackers, wearing red clothes, and making red decorations.Therefore, celebrating the Chinese New Year is also called ‘Guo Nian’, which means defeating the monster “Nian”.
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